Our Team

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Wendy Giuffre

Wendy is a Human Resource Professional with 30 years generalist experience, and President and Principal Consultant for Wendy Ellen Inc. Wendy founded the company in 2005 and continues to expand her services, now working with all industries based in and around Western Canada and US affiliates.

Wendy has practiced in all aspects of HR with a vast breadth of experience starting from solid training at a major oil company to consulting work with many small to mid-size businesses crossing various industry sectors. She delivers grassroots, practical hands-on expertise to her clients.

Wendy's career includes 16 years working for a major O&G company to consulting as an inde-pendent in all areas of HR and group benefits to date. She consults predominantly to companies of sizes from two to 250 employees. As a generalist, she has touched all areas of HR with a specific interest and expertise in Employee Relations, HR Infrastructure, Management Advisory, Group Benefits, Employee Ombudsman, Organizational Strategy and Structure.

Wendy is a grass roots HR practitioner and believes in simplified processes. She brings back the human in Human Resources. Her approach gains trust and respect from both staff and management to allow for HR processes to happen and for people to feel respected and valued.

Professional Credentials

  • NYU - Graduate Program – Organizational and Executive Coaching –2014
  • Certified Employee Benefit Specialist 2011
  • Group Benefits Associate – 2008
  • Human Resource Institute of Alberta – member in good standing
  • Professional mediation training
  • Various HR/Pension/Benefits conferences
  • Practitioner of Change – Shell Canada Limited
  • University of Calgary – BSC Psychology – 1987


  • Board of Directors Better Business Bureau of Calgary
  • Board of Directors Calgary Executive Association, Treasurer
  • Rotary of Calgary South – Member
  • Past President of the Board of Directors for the Calgary Boys' Choir
  • Past Board Member of, and current Volunteer for, Peer Support Services for Abused Women
  • Numerous Volunteer positions throughout the school system and community (e.g., Blockwatch President, Secretary Parent Council, Coordinator of major school fundraisers, etc.)
Wendy Giuffre

Marilynn Balfour

Marilynn has extensive experience in leadership and consulting roles. She has held senior positions in management consulting firms where she has partnered with business leaders, HR professionals and employees in the areas of: transformational change management, organizational effectiveness, leadership development, performance management, conflict/complaint investigation and resolution, employee attraction and retention and workforce downsizing, restructuring and reorganization.

Marilynn's leadership roles have been focused in small to mid-sized companies and have given her the opportunity to spearhead, collaborate on and lead key change initiatives designed to define and operationalize new business structures and practices. Critical assessment, effective communication and employee engagement have been key components in driving the success of these adaptive change processes.

Over the course of her career, Marilynn has coached, mentored and consulted with a broad spectrum of professionals. She truly wants to make a difference in the work she does and has been successful in empowering and engaging people and organizations to move forward with change.

She is perceptive, proactive and results oriented, known for her great sense of humor and her ability to "zero in" and get to the heart of issues.


  • BA Psychology, University of Calgary
  • MBTI Certification
  • Harassment Investigation, Levels 1 & 2, Hill Advisory
  • Numerous leadership development and coaching programs
Marilynn Balfour

Ashley Kieboom

Ashley is a Human Resources Professional with ten years of generalist experience. She has worked with numerous businesses in Calgary, plus several national and international companies in many industries, including oil and gas, technology, healthcare, construction, and non-profit, among others.

Ashley loves working with managers and business owners to help their businesses implement and improve their people processes. Ashley believes HR philosophies and policies should be simple and easy to follow, while of course remaining compliant. She practices a hands-on, communication-based approach and believes in upfront transparency with employees.

Ashley keeps up to date on current HR legislation and trends, ensuring her clients get the latest, up to date advice on the people side of their business. Ashley acts as a strategic partner to management; guiding companies in all HR related areas, including employee relations, HR infrastructure, policy development, employee attraction & retention, performance management and recruiting. With a solid background in payroll and benefits, Ashley has hands on experience dealing with all aspects of the people side of non-profit and small to midsize business.

Ashley works with clients onsite or remotely and strives to provide them with the expert and timely support they need so their employees want to come to work for them.


  • University of Calgary – HR Management (various courses)
  • University of Calgary – BA Sociology, 2009
  • Various workshops & industry training


  • Regular Volunteer at various events for organizations such as Rotary & Mustard Seed
  • Sat on the Board of a Calgary based women's business organization
Ashley Kieboom

Peter Giuffre

Peter has been in the business world for most of his life...working with people and identifying their skill set to contribute to the success of the individual and corporate entity they will work within.

Human resources are the key to a company's successes. Identifying company's needs and corporate culture enables Peter to place the right individuals with the engaging personality and skill set to fit corporate needs. Peter's experience and gift is working with people to solve problems. He is most comfortable face-to-face using a very pragmatic approach.

Peter has onsite experience at the senior level as an HR practitioner and can very quickly assimilate into an organization gaining the trust of leadership and staff.

Starting at age 7 Peter worked at the Stampede, retail sales for department stores in High School and running his own light construction and hauling business while attending post-secondary school; an entrepreneur and people person at heart!

For 18 years Peter worked for an international shipping company, working his way up to Vice President. Peter was the face of the company in charge of supply chain management, training and developing sales staff, shippers and receivers. He spent time after that on the west coast working for the government while owning 2 successful appliance stores.


  • Rotary Club – Downtown
  • Board of Directors for the Calgary Boys' Choir
  • Mustard Seed
  • Numerous Volunteer positions coaching baseball and soccer
Peter Giuffre

Rachel MacGillivray

Rachel graduated from the University of Calgary in 1998 with a BA in Sociology, concentrating in Groups and Organizations.

With over 15 years of progressively responsible experience in Human Resources, Rachel has worked in the public and private sectors in grocery retail, manufacturing and national sport/not for profit organizations.

Areas of specialization have included recruitment and selection, on-boarding, performance management and employee relations. Open and honest communication, coupled with adaptability, have made Rachel a valued contributor to her workplaces. Her relaxed and confident approach to Human Resources instills comfort and trust in her clients, and her sense of humour never hurts. She is passionate about her work and feels strongly that a healthy and happy workplace is the responsibility of everyone working in it, and that looking forward to Monday is possible!


  • University of Calgary – BA Sociology – 1998


  • School Council
  • Youth Soccer Coach
  • Junior Achievement of Southern Alberta
  • Library
Rachel MacGillivray

Bree Giuffre

Bree has worked for Wendy Ellen Inc. since her graduate year of high school and continues to hone her HR skills as a full-time member of the team. Bree's technical ability around payroll, policy and benefit administration is the backbone to our HR administration group. Bree uses her attention to detail and design skills to put the final touches on our product. She uses her creativity to create innovative solutions to address our client needs.


  • Mount Royal University – BA of Psychology – 2018


  • Rotary Club
  • Mustard Seed
  • Dance Instructor
Bree Giuffre

Emily MacLellan

Emily holds a Bachelor of Arts from the University of Alberta, a Human Resources and Labour Relations University Certificate from Athabasca University and is currently finishing her Bachelor of Commerce from MacEwan University. She is also a member of CPHR Alberta and participates in other organizations in and around Edmonton.

Emily has a passion for providing HR solutions to clients by assisting them to build infrastructure through compliance, technology and people. She has experience at a managerial level and has worked with small Alberta based businesses as well as national and international companies. She provides HR consulting services throughout the Edmonton area and Northern Alberta.


  • Bachelor of Commerce, MacEwan University (2019)
  • CPHR Alberta, Accredited Student Member
  • Human Resources & Labour Relations, Athabasca University
  • Bachelor of Arts, University of Alberta
Emily MacLellan

Juliette Paul

Juliette holds a Bachelor of Commerce Degree from the University of Calgary, a CPA-CMA designation in Alberta, and a Certificate of Human Resources from Mount Royal University in Calgary. Her experience in HR comes from many years as an Accounting Manager and Divisional Controller in small to medium size companies where very often the senior accountant role must also be the Human Resources Partner for the firm. Through this medium Juliette has had experience in many aspects of the HR roll from hiring, onboarding, training, creation and revisions of job descriptions, design of policies, procedures and controls through to oversight of a Payroll system conversion and HRIM implementation assistance and determining correct department size for available work load.


  • Certificate in Human Resources, Mount Royal University
  • CPA-CMA Alberta
  • Bachelor of Commerce, University of Calgary


  • Days for Girls
Juliette Paul

Lauren Fennema

After graduating from the University of Calgary with a Bachelor of Arts in Psychology, Lauren has spent the past 5 years honing her skill set as an HR generalist. She has experience working with small to midsize companies in Calgary in both the Technology and Oil & Gas industries.

Lauren has a passion for people and believes that strong communication is the foundation for any successful HR strategy. By acting as a strategic partner for management, Lauren's main goal is to help create an environment in which employees feel welcomed, supported and empowered through effective HR processes so they are excited to come to work everyday. With her strong background in payroll, benefits, full-cycle recruiting and employee relations she is able to help her clients find the most well rounded and effective HR solutions for their business needs.


  • University of Calgary - BA Psychology 2015
  • Various workshops
Lauren Fennema

Merlin Klassen

Merlin is a safety professional with over twenty years' experience. He has practiced in several aspects of health and safety with extensive experience in municipal, emergency services and educational sectors.

Merlin's vast experience includes development and implementation of safety programs, safety training, emergency preparedness development and investigation of incidents and root cause analysis. Having spent over half of his career attending to hazards in an emergency responder role, he has seen the negative outcomes of when "things go wrong".

An organizational safety program should not be just a required task that has been legislated to employers and workers. Rather a program that recognizes hazards within the workplace and works collaboratively with all involved to develop the required skills attitudes and behaviours to ensure the highest level of safety that is seen as a culture and not just a program.

Merlin's extensive knowledge of legislation and practical workplace experience will assist organizations and employers in the review and audit of current safety programs. His practical approach to safety allows for easy transition for organizations on their journey towards a safety culture.


  • Occupational Health and Safety – University of Alberta
  • B.A. Bus: Emergency Services (Honours) – Lakeland College
  • B.A Fire Safety Studies – Justice Institute of British Columbia

Designations and Honours

  • Canadian Registered Safety Professional – Board of Canadian Registered Safety Professionals
  • Fire Services Exemplary Service Medal (30 years) – Governor General of Canada
  • Alberta Emergency Services Medal – Province of Alberta Municipal Affairs
Merlin Klassen
Contact Wendy Ellen Inc. today to discuss your human resources needs.



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  • Calgary Office
  • #610 999 8 St SW
          Calgary, AB T2R 1J5
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          Beaumont, AB T4X 1R4
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